You already know thatPokmon Go is a phenomenon, but it might be even bigger than you can possibly imagine.
According to datagathered by online survey company SurveyMonkey, Pokmon Go is the largest mobile game in U.S. history. The game has already achieved 21 million daily active users, outperforming the previous record of 20 million held by Candy Crush Saga at the peak of its popularity.
It’s worth noting that Candy Crush Saga reached9 3 million total daily active users internationally so it is very likely to still hold the title when accounting for global players, at the least for the time being.
Pokmon Go hasn’t induced it to much of the world yet, available just in the U.S ., Australia, and New Zealand. It’s not hard to imagine it rivaling or outshining Candy Crush Saga, given the Pokmon series of games have sold over 279 million units as of earlier this year.
SurveyMonkey’s statistics found that there are more people using Pokmon Go on a daily basis than are logging into Twitter. On Android specifically, the go-to game for wannabe Pokmon trainers is beginning to encroach on the territory of Snapchat, which recently passed Twitter to become the second most active social networking app, when it is necessary to daily active users. Pokmon Go rivalsGoogle Maps to its implementation of daily active users.
Those users who are logging into Pokmon Go every day are also actively investigating their neighborhood to hunt down the pocket monsters situated around them.
According to data provided to the Daily Dot by wearable technology company Jawbone, Pokmon Go players who wear the Jawbone fitness tracker took 62.5 percentage more steps over the weekend than they usually do on Saturdays and Sundays.
The information matches with personal accounts from players who claim the app has gotten them to be more active as they seek Pokmonthough there have been some players who have searched for workarounds, like attaching a phone to a drone, to mitigate their stroll load.
The need to catch ’em all doesn’t merely have users out and about with more regularity, but it has them talking more as wellat least digitally.
The community-centric social networking app Nextdoor has turned into a bulletin board for local Pokmon trainers. According to data provided to the Daily Dot by a representative for Nextdoor, the service has assured a whopping 2,365 percent increase in the number of posts about Pokmon since the launch of Pokmon Go.
That huge uptick in posts are primarily about people pointing out places of nearby Pokmon and gyms or coordinating hunts. But there have also been 133 instances of crime and safety posts on the topicprimarily as a means of keeping others from calling the police when they find a large assemble of Pokmon trainers in the area.
“Neighbors are increasingly utilizing Nextdoor to proactively explain the game so their neighbors don’t become confused or paranoid, ” the representative told the Daily Dot.
According to Nextdoor’s representative, there has also been six urgent neighborhood alerts posted that were related to Pokmon.
While many posts advise others not to call the policemen, in one instance the police got involved in an unexpected way: the captain of the La Vista, Ne. police department posted an event to go on an “impromptu hunt” for Pokmon with the local authorities in a neighborhood park.
All the data put together start to give you an idea of just how big Pokmon mania truly is. Not only has it outperformed Twitter, one of the biggest social networks in the worldwhich now consists primarily of tweets about Pokmon Gobut it’s also accidentally built people more active and has turned other services into ways to communicate into makeshift Pokmon forums.
It might be the augmented reality that stimulates Pokmon appear in front of us, but the information from a variety tech companies prove it’s truly a Pokmon world and we’re simply living in it.